CHANGING THE ARCHITECTURE
One of the first things they did was look at how to simplify the information architecture. From analysing user data it became quite clear that once a user gets to a certain point in their journey, they stop using the navigation and instead navigate through content.
The old site had multiple levels of depth, and subsections would often had bespoke navigation that was out-of-date, cluttered and poorly used.
So what they did was basically strip the navigation down to two levels: primary and secondary, and also changed some of the groupings used to categorise content. This allows users to quickly find their way to the main topics they’re interested in.
From the beginning the project was wireframed in HTML, which has a number of benefits. For example, you can immediately see how an idea will … Read the rest
There are plenty of websites out there, but not all of them are very user-friendly. A PSD to Magento website offers web compatibility that only a PSD template cannot.
We all know that SERPs play an important role in getting the desired footfall to your website. Heavyweight search engines such as Bing, Google, Yahoo, Opera are continuously on a lookout for websites that update their content regularly. This is what determines better visibility and higher ranking. If you carry out a PSD to Magento Conversion you are bound to appear easily on top of the results as their bots are continuously on a lookout for better websites.
We all know that PSD allows a file to be sliced into multiple layers that are not the only pixel perfect but offers better quality. By indulging in … Read the rest
Many People Nowadays Search For Businesses From Mobile Devices
Certain business types lend themselves to being searched for by mobile devices. Examples include restaurants, eateries, and specialty stores. After all, it is more convenient to search for a place to eat or to shop from the convenience of a mobile device, especially when one is on-the-go. If you’ve tried to access a non-responsive website from your phone, you know that it is often hard to read the text and you have to tap the screen twice in order to zoom in. This puts a major strain on one’s eyes.
However, a mobile or responsive site adjusts to the device size and width by adjusting the text size and placement, making it easier on the eyes. Also, the navigation bar is usually at the top represented by triple bars, which makes … Read the rest
The chances are great that you have a great deal of professional competition. That is not a bad thing at all. However, you need to have an edge that will make you stand out among your competitors. From the outside, your competitors may seem as though they offer exactly the same products and/or services that you do for less money. However, what those people don’t realize is that they are not actually comparing apples to apples.
Your About page, if done correctly, will express your human side and that is exactly what your prospective customers will respond to. If they understand that you are human, they can relate to you as one human being to another and what you share with them will resonate. It is important to keep in mind that even if you have a visually stunning website … Read the rest
User experience or UX is a hugely important factor to take into account when designing a site, if you get it wrong then your visitors will hate your website, causing them to leave causing your website to lose your business money.
When designing a site you first have to take into account page speed. A website should load fast on both desktop and mobile devices, if it doesn’t then your visitor will leave before even seeing your site, or any of your business offers. Websites that are slow to load are quite often built on themes and have many plugins associated with them. Web developers often do this when they have no idea what they are doing. In my experience this is often the case with web developers that offer cheap packages. Their packages are so cheap because they will … Read the rest
It means, your business will realize all its online targets only when it’s equipped with all those features and functionalities that are termed standard. So, how would you incorporate all these features into your website? You should look to hire an expert design and development company and benefit from its service of PSD conversion. The purpose of such conversion is to equip your website with the essences of HTML or XHTML to boost its capabilities and overall performance.
In a sense, the conversion helps your web pages function in a superior way and when web pages get improved, the website consequently gets better. This is why you should trust only an experienced team of designers and developers to provide you high quality conversion of PSD files to XHTML. Such a team asks you to submit any design formats and it … Read the rest
Design versus Development at the Graphic Design Companies
Creating a website is nothing short of a war between the web designers and the developers.
For the designers, it is the aesthetics and the usability of a design that matter the most.
However, the priorities for a developer working next to the designer are functionality and the working of all the elements that make the design.
Websites, before being made live on the web are shown to the client for feedback as well as for approval by the graphic design companies.
After the Photoshop file sent to the developers is coded for, a URL is created for the same.
This URL needs the approval of the client before it can be uploaded onto the browser and made live.
Fonts, images and sometimes, the whole layout may need to be … Read the rest
The inspiration that is needed to jumpstart the ideas can come from a wide range of places. A great place to pick up a few ideas is the design-centric websites. Also, look for other sites aimed are creative art and design. When working offline, you can look at your local surroundings. There are often plenty of things around you that can easily give an awesome idea to start designing the logo.
Study logo design
Try to learn everything possible about logo design. A worthwhile logo is effective at delivering its intended message, as well as being visually enticing, sensible and unique. The basic idea is to create something that can clearly identify a brand. While the design process can be time-consuming and intricate, the finished design should be really easy to understand and appropriate for its business.
… Read the rest