Category: Web Design

Creating a Gorgeous Restaurant Website Design

It used to be good enough to have a basic website with your menu posted somewhere online; however, the rage for having the internet and apps handy have made people look for restaurants online. What is considered ‘important’ has changed. Here are the top 4 things that every restaurant website needs to have to maximize its chances of converting website traffic into paying customers.

  • Mobile-Friendly Website Design: The majority of restaurant websites are not mobile friendly. There is a new standard for restaurant websites which is to offer visitors a version that is easy to read on a mobile device either through an app or a website built with responsive design.
  • The Online Menu: Restaurant websites that have a downloadable PDF menu are not compatible with a mobile device. If you are not ready to add responsive website design to your entire website, consider adding an online ordering system that features mobile-friendly menu design as part of their service. Make sure your menu page includes descriptions of the food, any specials or promotions and appealing photos of your dishes.
  • A Photo Gallery of your Restaurant and Food: People love to see what the restaurant looks like before they decide to eat there. That is why every restaurant website needs to have a photo gallery. Hire a professional photographer to come during one of your restaurant’s busy times and capture the ambiance, decor and dishes that make your restaurant unique. Then display the photos on your website in a simple photo gallery.
  • An Effective, Restaurant Homepage: Your homepage is the most important page on your website because it makes the first impression. Within seconds of arriving at your homepage, a person will decide if it is worth their time to look through the rest of your site.

With the advent of this virtual era, everyone goes online to look for restaurants when they want a new place to have dinner at. If your restaurant has no website, or if your online presence if not good enough, people will look for someone else whose restaurant they can find. Also, if you don’t feature a well-designed and thought out website, including photos, menu, contact and other information, potential customers will likely move on to another website and will dine at another restaurant.

Get Great Results From Website

User Friendly Layout and Design

Your site should have a purpose, and this purpose should be reflected in the design and layout. The purpose of your site should be evident to you and the audience, and if you’re not guiding visitors to do something – buy a product, leave their contact information, or learn about what your company does – then you’re wasting your energy. Every page, every heading, and every link should have a point.

The quality of your layout and design should help engage the audience. Making everything readable, intuitive, and professional means they’ll come to know and trust you. But don’t forget: they’re reading all this on the Internet. Write with this in mind: headings, paragraphs, and white space are all your friends online. This reflects well on your website, and thus on your business!

Measurements and Data

Having analytics and data measurements is the best way to find if you’re finding this aforementioned purpose. If a certain goal is not working out – there’s no conversion, or visitors aren’t staying on long enough – you can switch gears and go with what will. So don’t ignore your data!

Google Analytics can help you identify who is coming from where, what they’re doing on your site, and how long they stay on it. Pay attention to what they say, as this information could change your marketing plans!

Fresh new content that’s SEO friendly

Maintain a company blog and update it regularly. Your posts should be well-written, high quality, and use headings and keywords so as to maximize search engine optimization (SEO) – this makes it easier for search engines like Google to find you and make you visible on returns. Using the right keywords could mean you come up higher on search returns, and this could mean customers!

This also means original photos and video content, too. Visual components increase interaction and keep visitors on your site, and videos give your site an authoritative look and voice. Google also rewards those who regularly updates their visuals, too.

Make it mobile responsive

There’s a good chance members of your audience will find your website on their iPhones and try to engage with it, so you’d better make it easy for them! Mobile responsiveness is a simple addition to the back end these days, as now sites simply adjust to the screen size upon which they’re being read.

Essential Elements Of Website

  • Web hosting company: Another important element is website is its hosting provider. After selecting a domain name, it’s time to find a hosting company that offers you all such features which you are actually looking for. It will provide you the storage space for accessing a website.
  • Content: Without this your website is incomplete. It is an essential part of your site that can easily retain the interest of a customer or search engines as well. So, while designing a website content creation is a must. You should always keep in mind that content is the king of your website, and you cannot take it for granted.
  • Design: Designing is an important part of a website. It gives your site a stylish look that can capture the attention of the visitors, which in result increase the ranking of your site. Without an eye-catching design, your website has no worth because this is the only thing which attracts people to it.
  • Development: Last but not the least, web development of your website that gives it the actual presence. It includes development of content, server/client side scripting, web pages, and many more things.

Finding An Affordable Web Design Company

When you initially consider what you require from your website design company, the most important fact is that you need a website that ‘works’ as per the below requirements;

  • It ought to load quickly in all internet browsers, and all the web links ought to function.
  • Visitors need to have the ability to easily find you in the main online search engines, whilst browsing quickly to the web pages and information they want.
  • It is also essential that your website mirrors the style of your business.

Your pictures and other graphics is of paramount importance in this networked globe, as it lends an identity to both your website and your business. Your website is basically a home window whereby the world sees your company. This can significantly influence their decision as to whether to do business with you, depending on what they see. You have only have a couple of seconds to thrill your website site visitor with your firm’s professionalism and integrity.

The competent website designer of today should understand search engine optimization, graphic arts, scripting and a host of other variables. Without this required expertise, the web presence of your organisation may drop by the wayside.

You must therefore seek a firm with an excellent record. Such a company will boldly and proudly presents a profile of past jobs on its website. A recognized firm is additionally, normally a member of a specialist grouping or chamber of business. Look at the logo designs on their website, and see where else on the Internet it pops up.

On top of that, a high quality company will provide a totally free assessment and reasonable quote so that you can have a clear idea of your expenses upfront. Then after paying due attention to your requirements, they’ll start the job. An essential gauge of professionalism and competence, is when they give you screen shots and mock-ups that show precisely how your site will look. They will then listen to your feedback and make any changes you call for. In other words, they’ll deal with you until you obtain what you require as a final product.

Picking the best website design business is an essential action for your business. Get it right and you will also have the confidence you require to develop your company. In turn, your consumers and website visitors will have the enhanced self-confidence to do business with you.

The speed at which technology moves dictates that web design companies must additionally provide web and multimedia growth services to its client base. At every phase of the development process, rom theoretical layout to product release, the service provider must ensure that the highest quality standards are maintained.

Convert PSD to HTML5

You also need to benefit from HTML5 to enhance the site’s capabilities and boost its overall performance. In doing so, your site delivers users the freedom of playing videos, animations and music even without using any add-ons. Such multimedia and entertainment-driven files can be played, including drawing, on the page itself. More so, any page can be enriched with either graphics, diagrams or animations to boost the level of engagement of the site.

More so, the conversion also gives websites the ability to support geo-location to help business with their marketing targets. With its SQL-based support, it allows storing of data on the systems and also lets apps to be accessed even when one is offline. The PSD conversion also helps websites to maintain a consistent look across all devices. To get all these features, you need to find an expert company where developers have done have many conversions.

High quality conversions are delivered when an experienced company is hired. Above all, such a company asks you any type of file, be it PSD, GIF, BMP, JPG or anything else, and easily converts it into HTML5. Clients are given the freedom of choosing from multiple versions of HTML5 and CSS and this helps in meeting of specifications and requirements in the exact way possible. Also, your site’s look-and-feel gets better when HTLM5 and CSS combine together.

It means, you site looks charming and functions properly when it’s enriched with the combined virtues of HTML5 and CSS. And when a site has both aesthetic and visual appeal at the same time, its prospects go up and it helps business reap more rewards on the digital world. In addition, the site’s visibility goes up, it becomes visible to more users and it never troubles users while they access.

So, if you want to get the most out of the digital world, you then have to get the most out of the PSD conversion. In a sense, you have to leverage HTML5 to the core to boost the site’s competencies and its prospects. As the internet is all about catching more attention and drawing more visits, you will need a website that gives a big fillip to your site’s engagement quotient.

In overall, the time has come when you should think to convert PSD to HTML5 to benefit from ever-growing opportunities on the internet. You need to first find an experienced conversion partner and then send it the file of choice. After then, just sit back and see them convert your files into fully optimized web pages to enhance your site’s productivity.

Growing Use Of Free Html5 Resources

Progressive Web Design Tools

The latest iteration of HTML has given down some interesting features to the free html5 resources due to which its popularity is growing at a fast pace. This includes the support for multimedia files that allows users to integrate unlimited videos, audios and other graphics anywhere on the web page. Not only that, the advanced capabilities of these resources allowed users to add video backgrounds, audio backgrounds or a parallax background without trouble. Built with a clean, commented code; you will see quite refreshing designs with such themes & other html5 based products that are deeply functioned and built to suit almost all requirements of the users.

Where Can Free Html5 Resources Be Used?

The whole point of using the web design products is to enhance the look and feel of a website. So, basically you can use it in any website. One page projects, websites dealing with sales, marketing, social media, non-commercial works, societal well-being, hospitality & sanitation, blogs & write-ups, fashion and design, etc can enrich their websites using the free html5 resources without worrying about anything. So the question where you can use these design files is chopped out.

More User Specific Features

Apart from the multimedia support stated above, other features that signify the growing importance of free html5 resources is its ultra-responsive design, optimized code for search engines, smooth page scroll, striking visuals, stylish sliders, inbuilt shortcodes, widgets, mobile-ready, beautiful CSS3 animations, an amazing typography along with plenteous others making it a leading edge product.

After Thought

Finding blogs based on the for and against the use of the html5-coded free resources isn’t tough. Just Google it and you will find thousands of blogs in the search results. But will it do any good to you? No, they will certainly not. As different users have different requirements, their perspectives and frame of reference will obviously differ. You cannot trust just anyone. Widen your scope of learning and you will find out your answer. Try using one of the free resources coded in Html5 and make up your mind whether it’s good or bad.

In-Depth Analysis

Homepage

The most important web page of your website is the homepage. Whenever anyone types the domain of your website, then this page will get opened up. It is very important that this page will be designed in the proper manner so that the visitors get more memorable experience. What should you put on the website? Nowadays, the info-graphics are considered as the most engaging thing. These are basically the messages, carved on the banners in order to get the glance of the visitors. The banners and taglines should remain in sync with the theme of the business. Any mismatch will land you in big trouble.

Logo & Brief Overview of the Company

The logo, as well as overview of the company, helps in infusing confidence in the buyers. Though it is considered as a very simple job, yet these small things influence the mind of the buyers to the greater extent.

Navigation

Nowadays, every website contains a huge array of products. So, proper navigation is very important in this in order to move from one category to another. The linking should properly be provided so that users don’t find any difficulty during navigation.

Font family, text style and color combinations

Though the standard has already been defined related to the font family, yet the designers should offer much attention to the font size, styles and color combinations. These things help in providing amazing browsing experience to visitors.

Enquiry/ Contact Form

This is the most important thing which is related to the website. Using inquiry form, the visitors have the option to get the details of your products. This is a gateway to start communication. In most of the cases, contact form and enquiry form serve the same purpose.

Search Option

It is very important to provide the search option. The reason being every e-commerce website contains hundreds of items. The search box helps in providing the exact product to the buyers. Most of the people don’t have much time to scroll down and to navigate from one web page to other. So, this box saves their time.

Essential Website Update Hacks

  1. Broken Link Check. If you have any kind of hyperlinks on your website, there are bound to be some that are broken. Broken Link Check is a free service that reviews your site to notify you of broken links that need fixing.
  2. Customize Your 404 Page. Speaking of broken links, if you have a link to a page on your own site that no longer exists, it will direct visitors to what’s called a 404 page. This page is created as a default page whether you use WordPress or some other means to build your site. And it looks ugly so it’s important to customize this page and make good use of it. You can have your webmaster ensure it matches the look and feel of your website and put a custom message on there, directing people back to your home page, show how to connect with you on social media, and offer an opt-in freebie to capture the lead.
  3. Fix Typos. Nothing looks more unprofessional than having typos on your web page. Often they are hard to spot yourself because we read what we think it should say instead of what is actually there. Typosaurus is a great free tool to help you spot those pesky spelling errors and get them fixed ASAP before you turn off any more visitors. Those first impressions are powerful and count towards whether someone will buy from you or not.
  4. Improve Navigation. Keeping website navigation simple and intuitive is important. You want customers to find all the most important information without having to hunt around and look for it. Keep it simple: Use clear wording that your visitors will understand. And consider drop down menus to keep like pages grouped together and organized.
  5. Ensure Mobile Responsiveness. If your website is not designed to display well on smart phones and smaller screens, it’s costing you traffic and valuable leads. Many potential customers do their searching on their devices in between appointments, while watching TV, and pretty much all the time. We are often asked to convert older websites into being mobile friendly (or it is often time for a whole new look and feel) so the same could be done for your site too. If you haven’t checked and ensured your website is mobile friendly yet, put it at the top of your to do list! Every day you don’t, it’s costing you sales.
  6. Update the Staff Page. Turnover happens so it’s important to regularly review your staff page. Check to see if you need to add new hire, remove old ones, and update bios and headshots.
  7. Correct Contact Info. Make sure your address, email, phone, and fax numbers are up to date. The last thing you want is a potential client trying to reach you and are getting a wrong number! Add a link to your business on Google Maps too so people can find your business easily.

Time to Redesign Website

Much depends upon the information you’d like your website to convey. Your site can consist of a single page and be an online business card. You could list three or four products and services, a photo, maybe a 3-minute video clip of you in action, plus contact info. That may be sufficient to convince prospects that you are a capable professional worthy of consideration. Or you may prefer a more interactive and engaging site?

In any case, include a current products and services list if you’ve substantively altered—simplified, upgraded, expanded, or eliminated— what you provide. Upload a new photo if the original is three years old or more. Describe how your company can bring value to clients today.

Your blog or newsletter must have a link on the website. Your social media platforms will likewise be accessible there, as will videos, webinars and podcasts that feature you in a substantive role. Many of those will be on the landing page. Another page can feature case studies that help prospects envision how your expertise might help their organization resolve challenges and achieve goals.

This step might be the key to your website redesign. If you are serious about updating your site, contact an analytics service and sign up to obtain data that will guide the development of your website. There are a number of modestly priced website analytics services available and Google has a level that offers free analytics. Collect three or four months of data before the redesign.

First, you’ll learn the number of monthly visitors the site receives and the pages that are most often visited. Now you’ll know what visitors want to know. You’ll also learn which pages are least often visited and if there are pages that are quickly abandoned for other pages, or seem to cause visitors to exit your site. Ask your developer to build-in analytics or integration features, so that data will be yours at no extra charge, post-upgrade.

I write or edit three monthly newsletters and the analytics for each consistently show that about 50% of readers use mobile devices to read. The other half use either desk models or laptops. Don’t frustrate your visitors. Optimized for mobile. Both interactive and static websites can be mobile optimized.

Recently, I met a truly brilliant MIT educated web developer named Al. He showed me the site of a nationally known not-for-profit organization that on its website has an inoperable “donate now” button on the landing page. It’s imperative that all links and buttons on your website perform as intended, on all types of devices. Audio features must produce sound; videos must play; documents must download; e-commerce transactions must be secure.

Pick Out Colors For Websites

Use A Set Of Colors That Fit Your Business Image And Logo

There are many colors that you could choose from, but you selected the specific colors and color hues for your business logo for a reason. It’s wise to reflect on that reason and let that be the inspiration for the colors you use for your site. For example, if your logo has a black background with silver and gold lettering, your website might be one that utilizes a black, silver, or gold background with lettering that suits your website accordingly. Always make sure to use contrasting colors as these are easier on the eyes. This will require time and devotion as you must take time to reflect on the exact color combination that will work best for your site. Make sure to consult your web designer for information on what color palettes work best.

Take Inspiration From Other Sites

The old saying goes “imitate, but don’t duplicate”. There are millions of websites out there which use different color palettes. Take some time to look at these sites to see what color palettes they use as well as where these colors are placed. Some sites will use different colors for their headers, different colors for each specific paragraph, and/or different colors for the radio buttons on the site. You should really devote a good amount of time to studying these different combinations so you can get a good idea of what color combinations work best for your site.